• h14
    13 August 2011 at 16:47 #48444

    Someone is advertising a pair of badges on ebay as “collectors items”, but they don’t look right to me. Not DB era & the script is wrong for pre-war. The modelling is too flat as well. Thought a warning here might be helpful in case anyone here is tempted.

    Colin M34
    13 August 2011 at 17:56 #48445

    Hi Folks,

    I have bought one on these fakes which is on its way to Arnold Davey, Lagonda Club registrar. This will go in the Club archive. Arnold regularly deals with DVLA and the major auction houses and now he can wave a sample of one of these plates if one turns up on a car!


    Barry Brown
    13 August 2011 at 19:29 #48446

    Does Aston Martin bother litigating against use of the Lagonda logos etc.? I imagine not worth their while . Ford and Harley waited many decades before they decided to protect such but now it is done with a vengeance.

    Colin M34
    13 August 2011 at 20:38 #48448

    My understanding is that the pre-war logos and trademarks went into the public domain as a result of the bankruptcy in 1935. The post war logos are, I believe, still subject to trademark protection.


    23 August 2011 at 10:12 #48463

    Colin, could you post a photograph of the badge, please?

    I’m not quite sure that I understand your point on trade mark protection. Material in which copyright subsists falls into the public domain in due course by operation of law (ditto patent, btw). However, trade mark protection does not operate in that way at all, notwithstanding corporate insolvency etc.. So, copyright protection for most of ‘our’ badge designs (pre and post war) will almost certainly have ended by now. However, AML can still protect its trade marks in the usual way (via its registered rights and the law of passing off).

    Colin M34
    23 August 2011 at 23:24 #48467

    Here is the picture of the fake chassis plate


    Attached files

    24 August 2011 at 08:26 #48468

    From this picture, the item looks like a pretty faithful reproduction of a pre-war chassis plate to me, is it not? If I’m right about that, presumably Arnold will be in some difficulty in the kind of context you mention?

    Also, my own personal view is that the item would not offend any intellectual property right that might be owned or enjoyed by AML (or anyone else). :

    24 August 2011 at 09:25 #48469

    Oh!, some confusion, I was referring to bonnet/radiator badges, as the post title!
    The club supply these ID plates so it wouldn’t be that difficult for fakers to make something up.

    24 August 2011 at 10:09 #48470


    Ah, I wondered if that might be the case – all is now clear. Could you perhaps post a link to the bonnet badges, please?


    24 August 2011 at 12:44 #48471

    Sorry, just checked & they’re no longer advertised. They were flat imitations of the badge heading our forum. The sculpted area was poorly defined & was possibly enamelled, with a plain border all around the edge, & the “LAGONDA” script was wrong…particularly the “A”s of course.
    If they re-appear I’ll see if i can set up a link.


    3 September 2011 at 14:40 #48478

    Hi all,

    The fake badges are back; if I’ve got it right, link herewith.


    Attached files


    3 September 2011 at 21:03 #48479

    It may be that these are not fakes.

    I think that I am right in saying (although very happy to be corrected) that two versions of badge were used on the Aston Martin Lagonda aka ‘the Wedge’ or ‘Towns’ V8 Lagonda cars. One is a ‘flat’ badge enameled in red and white with wings that are more ‘feathered’ in appearance than those of the badge in your attachment. This badge had the word ‘ASTON’ surmounting the left hand wing and ‘MARTIN’ the right hand wing.

    The second type of badge looks very like those in your attachment, although impossible to tell definitively given the quality of the photograph. It, too, was enameled in red and white but was of a more simple design and without the legend(s) (as you can see).

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